Last updated: July 7, 2026, at 3:00 pm
Lifelong Insurance Agency is committed to protecting the privacy of our clients, prospective clients, and website visitors. This Privacy Policy explains how we collect, use, share, and protect personal information, including information collected during the insurance quoting process and through text message (SMS) communications.
This policy applies to information collected through our website, over the phone, in person, via email, and through text messaging.
- Information We Collect
Depending on how you interact with us, we may collect the following categories of information:
Identifying Information:
– Name, address, date of birth, Social Security number (where required for underwriting), email address, phone number
Insurance-Related Information:
– Driving history and motor vehicle records
– Claims history
– Property information (e.g., home address, year built, square footage, prior losses)
– Vehicle information (make, model, VIN)
– Health information (for certain lines of coverage, such as life or health insurance)
– Financial information (e.g., income, credit-based insurance score, where permitted by state law)
Communications Information:
– Records of calls, emails, and text messages between you and our agency
– Mobile phone number and text messaging consent records (see Section 6)
Website and Technical Information:
– IP address, browser type, device information, and pages visited (collected automatically through standard web technologies)
We collect this information directly from you (e.g., during a quote request), from carriers and underwriters, from consumer reporting agencies (e.g., motor vehicle records, credit bureaus), and from publicly available sources. - How We Use Your Information
We use the information we collect to:
– Generate insurance quotes and compare coverage options
– Bind, issue, and service insurance policies
– Process claims and respond to coverage questions
– Communicate with you about renewals, billing, and account service
– Comply with legal, regulatory, and state insurance department requirements
– Improve our services and website
– Detect and prevent fraud - How We Share Your Information
We may share your information with:
– Insurance carriers and underwriters — to obtain quotes, bind coverage, and service policies
– Reinsurers — as required in the normal course of insurance business
– Service providers — such as our SMS/communications platform, agency management software, or IT vendors, who process information on our behalf under confidentiality obligations
– Regulators and government agencies — where required by law
– Consumer reporting agencies — to obtain driving records, claims history, or credit-based insurance scores where permitted by state law
We do not sell your personal information. We do not share your personal information with third parties for their own independent marketing purposes. - Your Choices and Rights
Depending on your state of residence, you may have rights to:
– Request access to the personal information we hold about you
– Request correction of inaccurate information
– Request deletion of your information, subject to legal and regulatory retention requirements
– Opt out of certain types of information sharing
To exercise any of these rights, contact us using the information in Section 8.
Note: Because we operate as an insurance agency, some information (such as underwriting or claims records) may be subject to retention requirements under state insurance law even if you request deletion. - Data Security
We maintain administrative, technical, and physical safeguards designed to protect your personal information against unauthorized access, use, or disclosure. No system can be guaranteed 100% secure, but we work to maintain reasonable safeguards appropriate to the sensitivity of the information we handle. - Text Messaging (SMS) Privacy
This section applies specifically to our text messaging communications.
No Sharing for Marketing Purposes: No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All categories of personal information disclosed in this policy shall not be shared with third parties for marketing or promotional purposes.
Opt-In Consent: All opt-in requests to receive text messages, including text messaging originator opt-in data and consent, will not be shared with any third parties, except as necessary to provide the messaging service itself (for example, our SMS delivery platform, which processes messages solely on our behalf under contractual confidentiality obligations).
How We Collect Consent:
You may opt in to receive text messages from us through methods such as:
– Checking a consent box on our website forms
– Providing verbal consent during a phone call with one of our agents
– Replying to an SMS invitation from us
– Signing a paper form during your policy application or service visit
Consent to receive text messages is **not** a condition of purchasing any insurance product or service from Lifelong Insurance Agency.
Types of Messages You May Receive:
If you opt in, you may receive text messages related to:
– Policy renewal reminders and expiration notices
– Quote follow-ups and requested information
– Appointment reminders and scheduling confirmations
– Account service updates (e.g., billing, claims status, document requests)
We do not send marketing or promotional text messages unless you have separately opted in to receive them.
Message Frequency:
Message frequency varies depending on your policy and account activity.
Message and Data Rates:
Message and data rates may apply. Charges will depend on your mobile carrier and plan.
How to Opt Out:
You can opt out of receiving text messages from us at any time by replying **STOP** to any message you receive from us. After you opt out, we will send you a one-time confirmation text. You will no longer receive text messages from us unless you opt in again.
How to Get Help:
For help at any time, reply “HELP” to any text message you receive from us, or contact us directly using the information in Section 8.
Carrier Liability:
Carriers are not liable for delayed or undelivered messages. Wireless carrier coverage may vary, and Lifelong Insurance Agency is not responsible for delays or failures in message delivery due to carrier network issues. - Changes to This Policy
We may update this Privacy Policy from time to time. The “Last updated” date at the top of this page reflects the most recent revision. Material changes will be posted on this page. - Contact Us
If you have questions about this Privacy Policy or how we handle your information, please contact us at:
Lifelong Insurance Agency
511 East Broadway, Prosper, TX 75078
(469)606-4590
info@lifelongins.com